Newspaper: blackberry plans further job cuts

Newspaper: blackberry plans further job cuts

Among others, middle management and the sales department are to be affected, the "wall street journal" wrote on wednesday.

In addition, the vice-president responsible for sales in the USA, richard piasentin, was dismissed last month, it was reported, referring to informed persons.

According to market researchers, blackberry’s U.S. Market share had recently fallen below one percent despite the launch of new models. The company only confirmed to the newspaper that piasentin was no longer working for blackberry, but gave no further details.

Blackberry boss thorsten heins had already cut around 5,000 jobs in the past fiscal year. At the annual general meeting on tuesday, he appealed for trust from the shareholders.

"It will take more than a few quarters to get where we want to go," said the german-born manager in waterloo, canada. The competition is strong. "It will not be easy."He hinted at further savings to finance investments in new equipment and software.

Heins had presented new smartphones with the operating system blackberry 10 at the beginning of the year, which should bring the turnaround. However, the sales figures fell short of expectations and new million euro losses were incurred, whereupon the company’s share price plummeted massively two weeks ago.